We all know the old adage, “a picture is worth a thousand words”, right? Then doesn’t it make sense to include pictures with your online content to reinforce your value proposition? Images are an often overlooked and an increasingly important component necessary when targeting users online.
- Content with relevant images have on average 94% more views than content without images
- 67% of buyers claim the product image is “very important” when researching and buying a product
- 60% of consumers are more likely to engage with a business that has an image show up in local search results.
- Research from Facebook suggests posts with photos have the highest user engagement than any other post type.
Think about your own habits when online, and tailor your business’s digital presence to reflect what engages you online. Of course, the team at Blended Market can school you on even more marketing strategies that work. Let’s talk.