No longer can SEO hotshots magically outrank the top brands in a given market, and it’s not ever likely to happen again. Though Google’s efforts are meant to benefit users, there’s still plenty of relevant content that get’s sidelined to the back of the pack. The solution? Diligence, this process will take time.
Here’s a few things to keep in mind when clawing your way toward the top:
- If your domain is already well known but still not seeing a high rank, add more content and utilize SEO best practice strategies.
- If your domain is less well known, incorporate improved page title/snippets to counter domain bias.
- Include your domain into your brand whenever possible, this includes adding it to your traditional marketing strategies too.
Of course, you have the Blended Market team to help you out as well. Let us know what’s not working with your online marketing approach, and we’ll show you what WILL work.